A New Chapter in the Maison’s Journey

Opened in December 2025, the Maison El Nabil flagship boutique marks a defining milestone in the brand’s evolution. More than a store, it is the first physical expression of Maison El Nabil’s new luxury identity, designed as a regional showcase for the GCC and beyond.

A Regional Showcase for the GCC

Strategically located in one of the most influential fragrance markets in the world, our flagship boutique serves as the GCC regional hub for Maison El Nabil.
It embodies our vision of accessible luxury, offering visitors an immersive journey into our universe of scent, craftsmanship, and olfactory storytelling.

A Dedicated Customer Experience Hub

The flagship boutique has been conceived as a customer experience destination, welcoming fragrance enthusiasts, loyal clients, and new visitors alike.

• Discover the full Maison El Nabil universe in a refined, sensorial setting
• Explore fragrances guided by our in-store experts
• Experience our collections through touch, scent, and storytelling

Whether you are a local resident or visiting from abroad, the boutique offers a personalized and elevated fragrance experience.

Complete Access to All Collections

All Maison El Nabil collections are available in-store, including:

• Signature fragrances
• Extraits & iconic best sellers
• Exclusive creations
• Home fragrances and complementary collections

This flagship brings together the entire Maison under one roof.

Open to All Visitors

The boutique welcomes:

• B2C customers seeking a refined in-store experience
• B2B partners and professionals interested in the Maison’s universe

Every visitor is invited to discover Maison El Nabil, regardless of background or purpose.

📍Visit Our Flagship Boutique

• Address: Al Soor St - Al Daghaya - Deira - Dubai
• or Find us easily using Google Maps here.